Archive | Business

Zara and MTV T-Shirt Collabo

Posted on 16 June 2009 by Shaun

I thought this was pretty cool that a major brand such as MTV, whom presumably could have the pick of the litter for apparel distribution, chose Zara as a partner in a new streetwear brand called StreetMuse. Zara does have over 1,000 store locations in 69 countries making its reach far and wide….
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Brands and Their Power Clearing up Common Misconceptions

Posted on 08 March 2009 by Shaun

Lori from Cavata Clothing has been kind enough to write another article about branding.  Check it out and show some love for Loris knowledge! Continue Reading

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The Importance of Good Positioning

Posted on 04 February 2009 by Shaun

Sorry it has been a while since the last post but things have been hectic and I decided to get some extra help with writing for the site. Continue Reading

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Registering your Brand

Posted on 02 December 2008 by Shaun

Ok so I have been getting asked this a lot, “I would like to start my own brand, I have the designs ready to be printed but do I need to register my company and get a trademark?” Continue Reading

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